Our Journey: From Formulators to Founders

We are Finally Here – after countless hours of dedication, sleepless nights, and an unbreakable father-son bond, we proudly introduce St. Croix Products, a brand that encapsulates our passion, expertise, and shared vision. From humble beginnings in the chemical industry to the launch of our own skincare line, our journey reflects not just the science behind beauty but also the heart and soul of a family-driven endeavor.


In the backdrop of Minnesota's chemical landscape, a legacy was born. Decades ago, my dad stepped into the world of chemicals, igniting a flame that would eventually light our path in the cosmetics industry. Our partnership wasn't just forged by blood; it was molded by the shared commitment to pushing boundaries and striving for excellence.


As a father-son duo, our journey is more than just business – it's personal. It's the summers spent side by side, a tradition that began during my college years working for my father's chemical company. Those sunny seasons weren't just a break from studies; they were an entryway into a world of chemical complexities and shared ambitions. This foundation evolved as I graduated from the University of Minnesota, transitioning from a student's desk to a full-time collaborator and formulator.


From formulating for others to formulating our dreams, the transition wasn't easy. It required unwavering determination, expertise honed over years, and the realization that our vision could only be brought to life as a united force. St. Croix Products isn't just a brand; it's a testament to what a father and son can achieve through relentless perseverance.


As we stand ready to unveil St. Croix Products to the world, we invite you to join us in celebrating not just the products but the journey itself. Every serum, every cream, every product is infused with the essence of our labor, love, and legacy – a testimony to the power of family, expertise, and the beauty that arises from dedication.